Regional Aggregation Hub Advisor- FRESHWAY Project

• Support the development, operationalisation, and commercial viability of aggregation hubs that link producers to markets whilst improving quality and strengthening the agrilogistics system
• Conduct detailed feasibility assessments across priority locations including Arba Minch, Wolaita Sodo, Butajira, Hawassa, Batu, and Adama
• Establish efficient logistics linkages between regional hubs, Modjo Cool Port, and high-end retail and institutional buyers in Addis Ababa
• Train hub operators, cooperatives, and SMEs on quality standards, business management, and supply planning
• Organise multi-stakeholder platforms to strengthen collaboration and build trust across the value chain

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