Marketing Manager (Fractional)

• Accelerate lead generation and optimise lead qualification through targeted multi-channel campaigns to enhance engagement, retention and sales pipeline quality

• Lead diverse lead acquisition strategies across Facebook, Google, radio and emerging channels to maximise lead flow and test channel effectiveness

• Develop efficient lead qualification systems and automated engagement workflows via SMS, WhatsApp and email to nurture prospects and drive conversions

• Build referral programmes and loyalty initiatives that encourage word-of-mouth growth, increase customer lifetime value and strengthen retention

• Integrate lead data into sales tools and platforms whilst training internal teams to streamline pipeline management and improve conversion outcomes

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